July 21st, 2010

Etienne Aigner

Design
Etienne Aigner is described as a German brand with an Italian soul, combining German precision with Tuscan tradition, patterns with a monogram in particular, produced by the equestrian-inspired themes. The design of clothing for all women and leather is provided by a subsidiary in Florence, with "red Antic" (signature color) inspired as a tribute to Tuscany Chianti Classico. Etienne Aigner is proud to use traditional breeding high quality vegetables leather tanning. Creative Director is Mr. Udo Edling.
History
Etienne Aigner was born in Ersekujvar, Hungary in 1904 (now the town of Nove Zamky, Republic Slovak). Aigner was the first folder and began shortly after the Second World War, Paris, as high-end leather goods with a variety of boutiques couture. Etienne Aigner moved to Paris and the design of the bags, belts and handbags for the elite of European fashion, including Christian Dior himself.
Etienne Brother Lucien Aigner older was a noted photographer of famous people, and noted the paparazzo first.
In 1950, New York, showed the bag Antic red leather open pocket angular transformation. Aigner logo also perfected after his monogram, "a" to Aigner horseshoe shape.
In 1959, Etienne Aigner has opened a showroom fist in Manhattan, New York to take advantage of newly rich American customers and the jet-set.
In 1965, Aigner "brand and logo have been registered as a permanent business partner, a RANKL am Mr. Heiner H Landsberg Lech, as Aigner GmbH of Munich.
VW Golf Special Edition
In 1990, to capitalize on the female market, Volkswagen has launched the special edition 1990 Volkswagen Golf Mk2 "Etienne Aigner.
Chronology
1972 – Etienne Aigner Sri is based in Italy and responsible for the production of leather together. Later expanded to include shoes and luggage.
In 1973 goes international and the franchise system established
1974 fashion accessories such as scarves introduced
Aigner 1975 between the cosmetics market with a fragrance
1978 First collection of fashionable casual clothing for men and women
Aigner 1979 became a limited liability company
1982 presents "Treasure Clocks" Online and jewelry designed by
1983 is made public
Aigner Eyewear License granted 1987
Reproduction for 1990 men and Ladies Clothing
1994 Introduction of a new corporate identity
Aigner Awards 2001 to design watches pe.timedeign / Pforzheim
2002 new flagship store opened in Munich
2003 first podium in Milano Moda Donna Aigner
2003 department store in Terminal 2 at Munich airport
Sabatini 2004 SpA (Mariella Burani Fashion Group) Aigner issued a license for women's fashion, "Metzler Optics International GmbH Nigura, Düsseldorf" wins license for glasses. Jewelry, watches and writing under license for "pe.timedesign. Workwear is authorized to" Dressler Bekleidungswere Brinkmann GmbH & Co. KG "in Dusseldorf.
2005 systems New store "Champagne" made in Dubai and Jakarta
2006 Opening of sterling silver collector OS
Mr. Udo Edling 2008 appointed Worldwide Creative Director of
Source:
Distribution
Company products are available in 48 countries worldwide and more than 438 retail stores.
Market share
The brochure Aigner 2009, said 60% of all sales are on the external market and 40% of the German domestic market. Among these devices, including sales of items leather goods (handbags, including shoes, handbags) amounted to 56%, 23% of clothing, accessories, 4%; wrote jewelry and watches and sunglasses from 5% to 1% of total sales.
Participation in the World Equestrian
In 1974, Etienne Aigner launched Royal Ascot 'in Munich: the Etienne Aigner Renntag 1974 (date of race).
Patents
Etienne Aigner a series of patents to protect their innovative products. Some include:
Etienne Aigner buckle patents: U.S. Patent U.S. D218, 007: Google Patent Reference
Etienne Aigner shoes ornament patent: Patent U.S. D211, 847: Google Patent Benchmark
Etienne Aigner bag close Close Patents: Patent U.S. D211, 310: Benchmark Google Patents
Etienne Aigner Closure closure hand Patents: U.S. Patent D214 156: Google Patent footnote
Etienne Aigner chain variable component of the patent: U.S. Patent D214, 156: Google Patent Reference
See also
Aigner
References
Ab ^ Martin Pegler, fronts and facades of shops, retail Corp. Information: 1986: ISBN 0934590141: 175 pages
^ Consumer Guide, Consumer Guide Editors, The Car Book 1992 Penguin Group (Canada): 1991, ISBN 0451822293: 240 pages
^ & Http: / / www.presseecho.de / computer it/PB275407.htm
Etienne Aigner AG ^: 2009 Prospectus, Etienne Aigner GmbH
Etienne Aigner AG ^: Brochure 2009, Etienne Aigner GmbH
References
Etienne Aigner AG Official Homepage
Etienne Aigner Patent
Business Portal
Categories: Hungarian designers | German designers | Clothing brands marks inside | | Founding of 1965 | Categories Apparel brandsHidden: Portal: Companies / Total About the Author

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